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CEOs are paid huge sums of money in the eyes of Main Street. Why do firms pay so much? Are CEOs that important? Martha Stokes CMT explains the role of the CEO, his or her importance to the company, the difference between a great CEO and a bad CEO, how the Board of Directors control the CEO, and how the shareholders of the company can force the Board to replace the CEO. CEOs do make or break a company and do impact its stock price. Learn more about how to judge a CEO’s performance and what to look for when selecting stocks for investments or position trades.
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